Website branding is the process of creating a consistent and distinctive identity for your company online. It involves designing and communicating your website’s look, feel, aesthetic, and messaging to your target audience. Branding website can help you build trust, recognition, loyalty, and engagement with your customers .
To achieve strong website branding, you need to have a clear-cut goal, know your customer, and master the essential elements of branding . According to 99designs, some tips for optimal brand awareness include refining your mobile experience, establishing brand trust, and incorporating brand narrative and personality .
If you’re looking to create a branded website, Wix offers a comprehensive guide on how to define your brand identity, refine your mobile experience, and establish brand trust .