PESTEL Analysis Technique

PESTEL Analysis Technique: PESTEL analysis is a strategic tool used to analyze the macro-environmental factors that can impact an organization or industry. The acronym stands for Political, Economic, Social, Technological, Environmental, and Legal factors. By examining these factors, businesses can View more PESTEL Analysis Technique

Customer Lifecycle Mapping

Customer Lifecycle Mapping: Customer lifecycle mapping involves tracking and visualizing the entire journey a customer takes with a brand, from initial awareness to post-purchase engagement. This process helps businesses understand how customers interact with their products or services at each View more Customer Lifecycle Mapping

Journey Mapping Template

Journey Mapping Template: A journey mapping template is a tool used to visualize the customer experience across different touchpoints. This template helps businesses understand the entire process a customer goes through when interacting with their brand, from initial awareness to View more Journey Mapping Template