A social media marketing strategy is a summary of everything you plan to do and hope to achieve on social media. It guides your actions and lets you know whether you’re succeeding or failing.
What types of digital marketing strategies are there? 1 Pay per Click (PPC) 2 SEO 3 Social media marketing 4 Email marketing 5 Ecommerce marketing 6 Interactive content 7 Live experiences 8 Content Marketing 9 Influencer Marketing 10 UserGenerated Content (UGC)
How to create a social media strategy Step 1. Set social media marketing goals that align to business objectives Set S.M.A.R.T. goals The first step to creating a winning strategy is to establish your objectives and goals. Without goals, you have no way to measure success or return on investment (ROI). Each of your goals should be: Specific